Our Appoach

Financial modeling,
but for impact

Impact is value.

Purpose-built companies,

by definition, have developed solutions to extraordinarily large and complex problems. They’ve found a way to create new products out of GHG emissions, dissolve the plastics in our landfills with bugs; unlock access to resources and opportunities for the historically marginalized.

Fundamentally,

these innovations unlock tremendous value that transcends a binary for-profit/non-profit distinction. It is only when we design and apply a business model to this value that we divide between the part we capture and monetize, (i.e. revenue) and the part we don’t (or choose notto) capture. Looking only at revenue as a measure of success grossly understates the value these solutions create.

That's why

we’ve designed a unique approach to capturing the full value of an innovation and defining the relationship between the captured and uncaptured value, or revenue and impact. The strongest purpose-built companies maximize the value they create for third-parties or the commons per dollar of revenue and funding.

Impact is value.

Purpose-built companies,

by definition, have developed solutions to extraordinarily large and complex problems. They’ve found a way to create new products out of GHG emissions, dissolve the plastics in our landfills with bugs; unlock access to resources and opportunities for the historically marginalized.

Fundamentally,

these innovations unlock tremendous value that transcends a binary for-profit/non-profit distinction. It is only when we design and apply a business model to this value that we divide between the part we capture and monetize, (i.e. revenue) and the part we don’t (or choose notto) capture. Looking only at revenue as a measure of success grossly understates the value these solutions create.

That's why

we’ve designed a unique approach to capturing the full value of an innovation and defining the relationship between the captured and uncaptured value, or revenue and impact. The strongest purpose-built companies maximize the value they create for third-parties or the commons per dollar of revenue and funding.

Our Appoach

Financial modeling,
but for impact

Impact is value.

Purpose-built companies,

by definition, have developed solutions to extraordinarily large and complex problems. They’ve found a way to create new products out of GHG emissions, dissolve the plastics in our landfills with bugs; unlock access to resources and opportunities for the historically marginalized.

Fundamentally,

these innovations unlock tremendous value that transcends a binary for-profit/non-profit distinction. It is only when we design and apply a business model to this value that we divide between the part we capture and monetize, (i.e. revenue) and the part we don’t (or choose notto) capture. Looking only at revenue as a measure of success grossly understates the value these solutions create.

That's why

we’ve designed a unique approach to capturing the full value of an innovation and defining the relationship between the captured and uncaptured value, or revenue and impact. The strongest purpose-built companies maximize the value they create for third-parties or the commons per dollar of revenue and funding.

"We've tested and refined our approach over years to be as lightweight as possible for founders while generating the most meaningful intelligence for funds. We need to build and invest in the solutions that can maximize meaningful impact with every dollar of investor capital. Our approach is uniquely designed for the players in today's impact economy."
Catherine Griffin (Founder & CEO)

Steps

01
DEFINE KEY METRICS

Here we build off of global and industry metrics standards (SDGs, IRIS+, SASB, Impact Management Project)

02
QUANTIFY ADDITIONALITY

Using combination of company data and third party research, we quantify outcomes

03
IMPACT VALUATION

We translate outcomes into economic value, capturing both new value created and cost savings, accounting for geographical differences.

04
SUMMARY ANALYTICS

Based on the data and research aggregated from prior steps, we’re able to issue a  total aggregate impact value across all metrics as well as impact multiples of revenue and capital.

This approach

A. Grounded in global standards

B. Generates credible insight into outcomes rather than just a company’s outputs

C. Accounts for both breadth and depth of impact

D. Provides fully contextualized and comparable analytics, enabling investors to back     the most efficient and effective solutions